Beiersdorf AG Adjusts 2025 Forecast: Consumer Segment Organic Sales Growth Now Expected at 3-4%, Group at 3%
Beiersdorf AG has adjusted its 2025 forecast, expecting organic sales growth of 3-4% in its Consumer Business Segment and around 3% for the Group, down from a previous estimate of 4-6%. The company reported a 1.9% organic sales growth in the Consumer Segment for H1 2025, totaling €4.33 billion, while the Group's overall growth was 2.1%. The EBIT margin for the Consumer Segment is projected to rise by 20 basis points from last year. Beiersdorf remains committed to innovation and investment in its Consumer Business.
Beiersdorf Aktiengesellschaft, a leading skincare company, has released its financial results for the first half of 2025. The company reported an organic sales growth of 1.9% in its Consumer Business Segment, amounting to €4.33 billion, while the tesa Business Segment experienced a 3.0% increase, reaching €858 million. Overall, the Group achieved a 2.1% organic sales growth, totaling €5.188 billion. The EBIT margin, excluding special factors, stood at 16% for the Consumer Business Segment, 16.9% for the tesa Business Segment, and 16.1% for the Group. Amid challenging market conditions, Beiersdorf has adjusted its forecast for the full year 2025. The company now anticipates organic sales growth of 3-4% in the Consumer Business Segment and around 3% for the Group, a revision from the previous forecast of 4-6%. The outlook for the tesa Business Segment remains unchanged, with expected organic sales growth of 1-3%. Additionally, the Consumer Business Segment’s EBIT margin is expected to rise by 20 basis points above the previous year’s level, which was 13.4%. The outlook for the Group’s EBIT margin remains slightly above the previous year’s level of 13.9%, and the tesa Business Segment is expected to maintain an EBIT margin of around 16%. The company remains focused on its innovation pipeline and plans to continue its investments in the Consumer Business Segment to support upcoming product launches. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Beiersdorf AG published the original content used to generate this news brief via EQS News, a service of EQS Group AG (Ref. ID: adhoc_2179884_en), on August 05, 2025, and is solely responsible for the information contained therein. © Copyright 2025 - Public Technologies (PUBT)
