Ming-Chi Kuo: The shipment volume of the Xiaomi 17 series will significantly decline by about 20%
The total shipment volume of the Xiaomi 17 series is expected to decline by about 20%, with the original target being around 10 million units. If future pricing strategies or marketing do not further improve, the total shipment volume of the 17 series may be lower than the approximately 8 million units of the 15 series
Tianfeng International Securities analyst Guo Minghao stated that a survey found that the total shipment volume of the Xiaomi 17 series will decline by about 20% (original target was about 10 million units). If future pricing strategies or marketing do not further improve, the total shipment volume of the 17 series may be lower than the approximately 8 million units of the 15 series.
The downward adjustment of the Xiaomi 17 series sales is mainly due to the demand for the standard model being lower than expected. It is expected that the standard model will account for about 50-55% of the total sales of the 17 series, but the sales after launch are only about 15-20%. A key reason for the poor performance of the Xiaomi 17 standard model is that the sales of the Apple iPhone 17 standard model in the Chinese market are stronger than expected
