Olaplex wipes out last year’s losses as buyout rumors ignite retail trader frenzy
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Olaplex has seen a significant surge in retail interest, with Stocktwits chatter increasing by 2,800% in the last 24 hours, making it the most discussed company in the consumer and retail sector. This spike in attention coincides with rumors of a potential buyout by Henkel, as Olaplex has faced challenges in maintaining its market valuation in the premium hair care market.
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