Chen Wenbo advocates for introducing private enterprise performance into public issues, while the Wealth Inheritance Academy is concerned about the dispersion of public welfare resources | Asian Financial Forum

At the Asian Financial Forum discussion session on "The Role of Family and Corporate Investors in Caring for the Community," HANG LUNG GROUP Chairman Chen Wenbo believes that a long-term intergenerational perspective should be used to assist communities. By leveraging long-term family investments, some companies can avoid adjusting their charitable policy direction due to changes in management. Chen Wenbo: Intergenerational Perspective Helps Community Avoid Policy Changes Due to Management Changes Chen Wenbo pointed out at the forum that the efficiency and performance evaluation thinking of private enterprises should be applied to public issues, pursuing maximum financial benefits in areas such as education and the environment. He also emphasized that "Governance (G)" is particularly important in the ESG system, as a sound governance structure, leadership team, and incentive mechanisms are the core drivers of substantial action. He further stated that the group adopts a "Group + Family" dual-track model for public welfare. The HANG LUNG Mathematics Award, aimed at secondary school students, has been ongoing for 20 years to fill the gap in attention to the field of mathematics. In terms of the environment, this year they released a net-zero carbon pathway white paper, honestly disclosing the current gaps and commitments, areas for improvement, and technical and market bottlenecks, which are publicly available on their official website. Jia Anpei: Public Welfare Projects Should Incorporate Corporate Operating Methods Jia Anpei, Executive Director of the Hong Kong Wealth Legacy Institute, pointed out that the new generation of Asian families often approaches public welfare with a profit-oriented efficiency mindset, eager to solve social problems, which leads to many "enthusiastic projects" being scattered and causing resource waste. She noted that there are currently over 13,000 related public welfare organizations in Hong Kong, and some families act hastily without sufficient research, resulting in resources not being accurately allocated to areas of need. She suggested that families should incorporate corporate operating methods when doing good, first researching the current situation and competitive landscape of the field, understanding existing services and gaps, and then accurately allocating resources. Ma Xuezhi: Charity Does Not Need to Start from Scratch, Focus on Supporting Existing Organizations Ma Xuezhi, convener of the Xiali Lila Family Council, focused on the deep-seated issues of charity in Hong Kong, stating that there is no lack of charitable funding in Hong Kong; the core issue lies in the regulation of fund usage and the sustainability of services. He mentioned that charitable needs change over time, and funds often flow to new hot areas, making it difficult for existing services to continue. He further noted that in the face of disasters or difficulties, families in need require not only material assistance but also mental health and emotional care, which cannot be solved solely by money. Additionally, he believes that charity does not need to start from scratch; existing charitable organizations should be empowered first to avoid resource waste. Zhang Luoqi: The Core of Public Welfare Lies in Investing in the Potential of Beneficiaries Zhang Luoqi, Chairman of the Luo Guixiang Foundation, shared the foundation's innovative public welfare practices, focusing on caring for vulnerable groups and investing in human potential. For example, the "Light Fee" project provides temporary housing for low-income families for three years, equipped with dedicated managers to assist in setting financial stability goals and alleviating emotional loneliness; the "Parent-Child Hiking" project organizes families from children's homes to participate in outdoor hikes, filling the leisure time gap for disadvantaged families. She emphasized that the core of public welfare lies in investing in the potential of beneficiaries, requiring long-term and transformative investments to facilitate upward social mobility, while also drawing on corporate efficiency principles to discuss social investment returns with partners Related News: AI green transformation and geopolitical factors promote industry development, Chan Mo-po: China is at the core | Asian Financial Forum Chen Yi-ting states that trends among international investors are changing, considering how to increase exposure to China | Asian Financial Forum