High-end consumption rebounds first, LINK REIT: Accelerate the improvement of asset quality and renovation of shopping malls

LINK REIT (00823.HK) Hong Kong Asset Management Director Luo Xinqi stated in an interview with Ming Pao that, according to merchants in the Wong Tai Sin Center, the performance of Chinese restaurants and gold shops has been quite good, with foot traffic in the mall increasing by more than 10% year-on-year during the first few days of the holiday period until the sixth day of the Lunar New Year. She pointed out that the consumption wave from the north has stabilized, and the group is intensifying efforts to improve asset quality and renovate malls, introducing installations and elements with local cultural significance, and even increasing dining elements and developing themed markets to attract consumers.

Regarding the impact of e-commerce, she mentioned that home goods tenants are more affected, and the group has responded by enhancing the food and beverage elements in the malls and introducing attractive mainland brands, even bringing in offline experiences such as fitness centers for leasing