Lao Feng Xiang Co., Ltd. operates in the jewelry industry in the People's Republic of China and internationally. The company researches, designs, produces, and sells gold, silver, platinum, diamonds, jade, pearls, gold inlays, colored gemstones, enamel, red coral, and other jewelry, as well as K gold glasses, and craft travel souvenirs. The company was formerly known as China First Pencil Co., Ltd.