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name
Cricut
CRCT.US
Cricut, Inc. engages in the design, marketing, and distribution of a creativity platform that enables users to turn ideas into professional-looking handmade goods in the United States, Canada, the United Kingdom, Ireland, Australia, New Zealand, Western Europe, the Middle East, Latin America, South Africa, and Asia. It operates through Platform and Products segments. The company offers connected machines, accessories, and materials for users to create personalized birthday cards, mugs, T-shirts, and large-scale interior decorations.
18.01 B
CRCT.USMarket value -Rank by Market Cap -/-

Financial Score

21/11/2025 Update
B
Household AppliancesIndustry
Industry Ranking2/11
Industry medianC
Industry averageC
Score Analysis
Peer Comparison
  • Criteria
    Rating
  • Profit ScoreA
    • ROE19.38%A
    • Profit Margin11.31%B
    • Gross Margin55.21%B
  • Growth ScoreD
    • Revenue YoY-2.72%D
    • Net Profit YoY29.98%B
    • Total Assets YoY-14.99%E
    • Net Assets YoY-24.68%E
  • Cash ScoreC
    • Cash Flow Margin883.83%B
    • OCF YoY-2.72%D
  • Operating ScoreA
    • Turnover1.16A
  • Debt ScoreB
    • Gearing Ratio36.48%B

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Institutional View & Shareholder

Analyst Ratings

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    News
    View More

    CEO Arora Files To Sell 437,517 Of Cricut Inc [CRCT]

    Arora Ashish, CEO of Cricut Inc, filed a Form 144 with the SEC on November 21, 2025, to sell 437,517 shares through Goldman Sachs & Co under a prearranged trading plan (10b5-1).

    Reuters·
    US
    CRCT
    +3.44%
    Reuters·
    US
    CRCT
    +3.44%

    Cricut (CRCT): Margin Improvement Counters Bears as Revenue Outlook Fuels Growth Debate

    Cricut (CRCT) reported a net profit margin increase to 10.1% from 9.2% last year, with earnings growth of 5.7%. However, revenue is projected to contract by 0.2% annually over the next three years, raising concerns about sustainable growth. While margin improvements suggest operational progress, stagnant revenue and weak demand forecasts challenge the notion that profitability can thrive without sales growth. Currently trading at $4.75, Cricut is undervalued compared to its DCF fair value of $24.15, but appears expensive relative to industry peers, creating tension in market sentiment.

    Simplywall·
    US
    CRCT
    +3.44%
    Simplywall·
    US
    CRCT
    +3.44%

    Cricut (NASDAQ:CRCT) Issues Quarterly Earnings Results, Beats Estimates By $0.05 EPS

    Cricut (NASDAQ:CRCT) reported quarterly earnings of $0.10 EPS, surpassing estimates by $0.05. The company has a net margin of 10.09% and a return on equity of 16.49%. Despite the positive earnings, shares fell to $5.01, with a market cap of $1.06 billion. Insider trading saw CEO Ashish Arora sell 17,204 shares. Analysts have downgraded the stock, with a consensus rating of "Strong Sell" and a price target of $4.18. Institutional investors hold 19.60% of the stock, while insiders own 18.02%.

    Market Beat·
    US
    CRCT
    +3.44%
    Market Beat·
    US
    CRCT
    +3.44%

    Barclays Keeps Their Sell Rating on Cricut Inc (CRCT)

    Yih covers the Consumer Cyclical sector, focusing on stocks such as Ulta Beauty, Deckers Outdoor, and Tapestry. According to TipRanks, Yih has an average return of 6.9% and a 50.91% success rate on recommended stocks. Currently, the analyst consensus on Cricut Inc is a Strong Sell with an average price target of $4.06.

    Tip Ranks·
    US
    CRCT
    +3.44%
    Tip Ranks·
    US
    CRCT
    +3.44%

    Cricut Inc reports results for the quarter ended September 30 - Earnings Summary

    Cricut Inc reported adjusted earnings of 10 cents per share for the quarter ended September 30, surpassing last year's 5 cents and analysts' expectations of 4 cents. Revenue increased by 1.5% to $170.44 million, exceeding the forecast of $157.11 million. The company’s net income was $20.51 million. Despite a 14.9% drop in shares this quarter, the average analyst rating is "sell" with a median 12-month price target of $4.25, 25.9% below the last closing price of $5.35.

    Reuters·
    US
    CRCT
    +3.44%
    Reuters·
    US
    CRCT
    +3.44%