Zhongxin Fruit and Juice Limited, an investment holding company, engages in the production and sale of fruit and vegetable juice concentrates and beverages primarily in the People's Republic of China. Its concentrated apple juice is used as an ingredient in packet juice and soft drinks, cider, yoghurt, and candies. The company offers concentrated apple juice for exports to multinational F and B corporations in the United States, the European Union, South Africa, Canada, and Japan. The company was formerly known as New Lakeside Holdings Limited and changed its name to Zhongxin Fruit and Juice Limited in February 2013.