ZAWYA-PRESSR: In a shift from AI hype to AI realism, organizations are increasing their AI investments with a focus on long-term value
New research from Capgemini indicates a shift in AI strategies among business leaders, moving from hype to realism. Organizations are increasing AI investments, focusing on long-term value and governance. 38% of firms operationalize generative AI, with a growing emphasis on measuring success through revenue growth and customer experience. By 2026, companies plan to allocate 5% of their budgets to AI, prioritizing high-impact areas. Additionally, over half of CXOs are using AI in decision-making, reporting benefits in efficiency and creativity, though concerns about trust and legal risks remain.
